Oxford Industries is launching a new technically skewed sportswear collection, and has chosen the PGA Show in Orlando, Fla., later this month to introduce the line.“We have a rich heritage in golf and we saw the need in the market for sportswear that incorporates technical features but that can be worn for everyday life,” said Debra Miller, vice president of design and merchandising for Oxford Golf, which is overseeing the collection.She described the line, which will debut for fall, as “classic with a twist,” and said it is designed to be true sportswear, not just a golf brand. “We’ve typically had more golf product and dabbled in merchandise for the clubhouse and beyond, but now we’re pushing it to a more lifestyle perspective.”The collection, which will be targeted to green-grass shops as well as better men’s specialty stores, will consist of polos, woven sport shirts, knitwear, casual bottoms, outerwear and shoes. Miller described it as the company’s take on “sophisticated” ath-leisure.There are cotton button-down and spread-collar shirts in checks and plaids in a nylon and spandex blend that makes them quick drying, breathable and wrinkle-resistant. Polos are made from cotton and Dri-Release polyester or Coolmax in updated designs with smaller collars, more-tailored sleeves and more-contemporary designs.Oxford sportswear will also include sweaters in cotton and wool, some with Coolmax and others in French terry and spandex. There are crewnecks, V-necks, quarter-zips and button-placket styles as well as quilted vests.In terms of pants, the sportswear collection will include three types of trousers: a flat-front cotton chino, a five-pocket model and a polyester-spandex blend.The shoes will be available in drivers, loafers or chukka boot styles.[caption id="attachment_10743981" align="aligncenter" width="300"] The sportswear line includes technical features.[/caption]Retail prices include woven shirts for $125, polos for $89, sweaters for $99 to $200, shorts and pants for $89 to $125 and shoes for $195. The brand has a horseshoe logo and its tagline is "Make Today Lucky.”In addition to the PGA Show, which runs from Jan. 25 to 27, the line will be shown at the MRket show in New York as well as regional shows in Chicago, Dallas and Charlotte, N.C., this winter. Miller said a “shoppable” web site for the brand will go live when the line ships in May.Atlanta-based Oxford Industries is the parent of Tommy Bahama, Lilly Pulitzer and Southern Tide.
Supermodel @helenachristensen teamed up with longtime friend and designer @camillastaerk on a joint @paredeyewear collaboration. The lineup features three styles and 11 offerings, all of which embody a vintage feel. Get all the details on how they celebrated the collab on WWD.com. #wwdaccessories #wwdeye (📷: @slovekinpics)
“It’s a hard industry to keep motivated, as well, so finding different subjects and people is what makes it worth it – when you’re like, oh, I’ve met great people, I feel like I’ve done something good, and I feel proud of having done this,” said French actress Stacy Martin on being grateful for the variety of roles she’s take on. Read @ktauer’s full interview with Martin on her her latest film “Godard Mon Amour.” #wwdeye (📷: @danieldorsa)
After showing in front of the Eiffel Tower for his last two women’s ready-to-wear collection, it looks like @anthonyvaccarello may be heading to the Big Apple. Sources say the designer will stage his next @ysl show in NYC on June 6. Get all the details on WWD.com. #wwdnews #wwdfashion (📷: @aitorrosasphoto)
EXCLUSIVE: Two and half months after John Targon, cofounder and codesigner of Baja East, was hired as creative director of the contemporary division at Marc Jacobs, he has left the company, WWD has learned. Marc Jacobs International, which is owned by LVMH Moët Hennessy Louis Vuitton, confirmed Targon’s departure in a statement: “John Targon is a talented designer and we appreciate the work he has done here. Ultimately working together did not make sense for the brand and we wish him the best.” Read the story by @jessiredale, link in bio. #wwdnews
@theluxurycollection is officially launching a collection, tapping Sofia Sanchez de Betak for the capsule. Over 30 styles will be featured in the Chufy x The Luxury Collection, debuting next month at Bergdorf Goodman, The Webster, FiveStory and more. De Betak, known as “@chufy,” drew inspiration for the collection from her trips to Japan in the past year #wwdfashion
@lhd, founder and CEO of @thewebster, has teamed up with @lebonmarcherivegauche for the European launch of her ready-to-wear line, LHD. The launch will come with an exclusive pop-up opening today that’s set to run through May 20. Located on the second floor, it carries her debut Miami-themed resort collection, launched in November as see-now-buy-now. #wwdfashion