By  on April 5, 2019

Hims is making waves in the wellness industry by tapping into a market that has otherwise been largely neglected: men.

“We launched Hims to address and normalize conversations that have been too often stigmatized and educate men that it’s OK to take care of themselves and actually, it’s kind of weird not to,” said Hilary Coles, Hims’ brand leader. “We help men take care of themselves through a telemedicine platform. What that means is that we offer men access to over-the-counter and prescription medicine via an easy-to-use online consultation that pairs them with doctors licensed in their states and from a network of pharmacies across the country.”

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