By  on December 12, 2018

Alton Lane is trying to get its piece of the holiday pie.

The Richmond, Va.-based men’s custom apparel brand is launching a Shirts for a Year subscription box service. Customers can choose the quantity of shirts they want seasonally — one to five — and four times a year, the company will send a curated selection of fabrics from which to choose. The fabrics will be sent both physically and digitally and will range from casual to business patterns.

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