By  on March 20, 2019

Stuart Newmark, the longtime general manager of the now-shuttered men’s retailer Carroll & Co., has created a new customization concept within existing retailer Avedon in Beverly Hills with the help of senior buyer and partner in the business Nancy Herrera.

Newmark, who served as general manager of Carroll & Co. for more than 30 years, teamed with Avedon owners Reza Shekarchian and Yasmine Farmanara on a lounge concept called Bespoke at Avedon. The deal merges his buying prowess with that of Shekarchian to merchandise the men’s store.

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