Limited-edition Pryma headphones for Canali.

Canali unveils its online store in the U.S. today with an event scheduled at the WOM Townhouse.

Canali suits, leisurewear and accessories will be available on the site, which also offers m-commerce optimization, as well as editorial and multimedia content with male influencers and styling advice.

To mark the launch, Canali reached out to Italian heritage brand Pryma to create exclusive limited-edition headphones that are available to buy only on in Europe and the U.S. starting Oct. 12.

Handmade in Italy by Sonus Faber, the headphones’ shell is crafted from premium aluminum for a lightweight feel. The headphones are embellished with the signature Canali texture and feature copper and stainless steel hardware on a comfortable headband crafted from premium Italian leather.

The Italian men’s wear brand launched its e-commerce site in Europe in October last year.