Capsule wants to highlight newness in the men’s wear industry.
The men’s and women’s trade show will have a slot during the inaugural New York Fashion Week: Men’s on July 16 at 3 p.m., which will spotlight emerging men’s wear designers from around the globe including Baartmans and Siegel, Blackfist, CAMO, CMMN, Maiden Noir, Second Layer and Matthew Miller.
It’s bringing a similar concept, but with an American tilt, to its trade show circuit in Paris, New York City and Las Vegas, which begins later this month. Capsule will launch a section called New America that’s dedicated to five new American men’s wear designers: Together, 424, Blackfist, Midnight Studios, Rhude and Second Layer.
“The Capsule experience has always been one that fosters connections between independent, progressive-minded designers and boutiques, and this season, we’ve worked harder than ever to provide a sense of newness and innovation to our shows,” said Edina Sultanik, cofounder of Capsule. “We have scoured the globe to find new and compelling brands, like the ones participating in the New America section of Capsule, to present a fresh direction in the men’s wear market.”
The trade show will also include brands chosen by Darren Skey, the head of men’s wear at Harvey Nichols. The area will showcase Skey’s favorite designers including Rochambeau, Martin Asbjorn and Pyer Moss.
In addition, on July 20 at 9 a.m., Capsule will host a panel discussion covering the evolution of streetwear, which will be moderated by Josh Peskowitz, the men’s fashion director at Bloomingdale’s.