By  on May 8, 2019

Micky Onvural has walked an unconventional path to the top post at Bonobos. She spent most of her career in marketing at brands such as Kellogg’s, eBay and Trulia. But Bonobos founder Andy Dunn saw something in the U.K. native that made him tap her in 2016 to serve as chief marketing officer for the men’s wear brand he founded in 2007. With the company’s acquisition by Walmart Inc. in 2017 and Dunn’s new role as head of digital brands for the mega-retailer, Onvural stepped up to chief executive officer.

Here, the mother of three talks about how her background has helped Bonobos evolve, particularly in terms of its out-of-the-box marketing campaigns; her management style, and how she balances work and family.

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