Men’s brand Descendant of Thieves is not afraid of all the empty storefronts on Bleecker Street and will open its first brick-and-mortar store on the beleaguered strip in November.
The shop at 203 Bleecker is to house a 600-square-foot retail store and 1,000-square-foot showroom and office. The building has housed only two other tenants in its 100-year-plus existence: a bakery and a leather goods shop. It’s located on the east side of Sixth Avenue, near Minetta Street. Its design will be a nod to the history of the space and include vintage furnishings and vintage-inspired fixtures.
“Descendant of Thieves is going against the grain in leading a movement to bring back the independent shops of yesteryear and reignite New York City’s retail,” said Matteo Maniatty, creative director and cofounder of the brand. “We chose the 203 Bleecker Street landmarked location because we knew this was exactly where we wanted to be — among other independently owned businesses that give Greenwich Village its unique character.”
The store will showcase a variety of programming, including performances, art exhibitions and community events and also offer 60-minute delivery within New York.
“We are looking forward to re-creating — not renovating — the space back to its original feeling and design, from the original floors and ceiling to the front of the building that so many people recognize and love,” Maniatty added. “Our goal is to bring back a positive retail vibe to Greenwich Village and reinforce what it means to be a good neighbor.”
Descendant of Thieves was launched in 2009 as an independent men’s brand by Maniatty and Dres Ladro. Suwana Perry is also coowner. It manufactures in limited batches only and designs from the inside out, including colorful interiors, concealed pockets and hidden messaging in a collection known for its slim fits.
Brookfield Property Partners, also spying an opportunity on Bleecker at depressed prices, recently snapped up seven storefronts with a view to attracting digitally native brands and young entrepreneurs, as reported.