Destination XL Group Inc. has opened its first DXL store in Canada.
The unit in Ajax, Ontario is 5,028 square feet and is located at 20 Kingston Road West in the Harwood Centre. It will be segmented into lifestyle sections: essentials, active, club, studio, footwear, loungewear/clearance and traditional. DXL stores service men size 38 and up and offer over 100 brands, including Michael Kors, Polo Ralph Lauren, Buffalo Jeans, Nautica, Levi’s, Cole Haan and others. The stores also carry big and tall collections exclusively from Brooks Brothers and Lacoste.
David Levin, president and chief executive officer of Destination XL Group Inc., said, “We know that our customers who typically wear XL sizes have a harder time finding high-quality clothing and styles that look great and we’re committed to providing them with a superior solution. DXL Men’s Apparel offers the perfect combination of quality, selection and service in one convenient location, making shopping easy and enjoyable so all men can look and feel their best, regardless of size.”
According to a company spokesman, Canadians “have been traveling down from upstate New York, Washington and Michigan to shop for brands in their sizes. The willingness to travel such a distance to shop a DXL Men’s Apparel store indicated the need to expand the brand into this market.”
The Massachusetts-based big and tall men’s retailer will open a second store in Canada in Mississauga, Ontario, in April, the company said.