By  on October 17, 2017

Santino LoConte believed there was something missing from the men’s retail experience in New York.

“You have your department stores, but I’m not a fan of the large format shop-in-shop. It’s a little overwhelming for me to go to Barneys and walk through multiple floors of men’s product,” said LoConte, who is 29. “They do an excellent job, but it’s not a one-stop shop for someone with a certain aesthetic and a certain fashion sense.”

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