Although men’s wear stores in Chicago are becoming more abundant, Zach Akers, a real-estate-agent-turned-retailer, thought there was room for a shop that showcased emerging designers. “I want Spruce to be a store that has a real vision,” said Akers, who owns the store and also runs another Spruce location in Door County, Wis., which stocks men’s and women’s apparel. The Chicago unit, which will open in June on North Damen Avenue, will carry brands including Deveaux, Chapter, CWST and Abasi Rosborough. “We pride ourselves on letting our customers know what’s happening next,” Akers said.

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