Julie MacMedan has joined Tailored Brands Inc. as vice president of investor relations. She will report to Jon Kimmins, executive vice president and chief financial officer of the men’s wear retailer.

In this role, MacMedan, a veteran of more than 25 years, will lead the development and execution of the company’s investor relations strategy.

“We are pleased to welcome an experienced investor relations professional to lead a proactive and transparent investor relations program for Tailored Brands,” said Kimmins. “Julie has overseen strategic investor relations programs for consumer-driven companies operating in dynamic industries and we look forward to adding her as a dedicated resource to the investment community.”

MacMedan joins Tailored Brands from strategic communications and investor relations consulting firm Financial Profiles Inc. Before that, she was vice president of investor relations for Internet publisher and e-commerce marketplace operator Demand Media Inc. She was also with interactive entertainment company THQ Inc. as vice president of investor relations and corporate communications. Her other experience includes PondelWilkinson and the Nasdaq Stock Market.

MacMedan said that Tailored Brands is “executing a strategic transformation to realign our business and strengthen our company for the long-term and I am looking forward to sharing our progress with the investment community.”