Name: Wewill

Main message: A year after launching his brand, Hidetaka Fukuzono staged his first runway show in an underground nightclub, with the models walking through narrow corridors and square rooms. It was a collection heavy on outerwear, with a variety of coats in wool tweed, shearling, nylon, leather and more. Fukuzono employed unconventional layering, showing denim jackets under bombers or plush jackets, and pajamas under suit jackets or robe-like coats.

The result: While there wasn’t much originality in the shapes, Fukuzono added interest with his mix of rich, contrasting textures, resulting in slightly elevated basics that were casual and comfortable.

By  on March 25, 2018

Name: Wewill

Main message: A year after launching his brand, Hidetaka Fukuzono staged his first runway show in an underground nightclub, with the models walking through narrow corridors and square rooms. It was a collection heavy on outerwear, with a variety of coats in wool tweed, shearling, nylon, leather and more. Fukuzono employed unconventional layering, showing denim jackets under bombers or plush jackets, and pajamas under suit jackets or robe-like coats.

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