As part of a new plan to stage two big shows, and two experimental ones, each year for his namesake label, Jonathan Anderson mounted images of his collection onto the sides of eight small trucks that traveled around Milan, inviting the public to feast their eyes on his latest looks.
Juergen Teller, with whom Anderson has been collaborating for the past few seasons, flew in to photograph the trucks as part of a wider project, while the full look book was published online on Sunday night during Milan Fashion Week.
The presentation, and the collection itself, was a celebration of pop culture and postmodernism: Anderson’s model this season was Hari Nef, the transgender actress, model, writer and longtime JW Anderson client, whose most recent role was as Rabbi Jen in “And Just Like That.”
Among the motifs in this collection were riffs on the “Carrie” movie poster with Sissy Spacek in her many guises; the Korean anime character Run Hany, and a color-blocked top made from deflated whoopee cushions, a nod to all the ASMR noise in the men’s fall 2022 collection.
It was asymmetrical, sculptural — and begging to be touched: thick streams of black yarn cascaded from the collar of a yellow cardigan, and wide-leg trousers were dotted with deflated balloons. A black, strapless top resembled a supersized cascade earring, while another strapless top was made from inflated tubes, perfect for Madame Michelin.
In an interview, Anderson described the prints as “a bit Andy Warhol,” and they certainly had a postmodern air.
The designer chopped up the “Carrie” poster and spread it across silky pajama sets, and placed Run Hany’s face on looks as diverse as a carnation pink dress with a stiff, sculptural hem — and a red-and-white tracksuit top.
It was bonkers, unflinchingly glamorous, and could be rolling into your neighborhood later this year.