As fake snow fell on a set dotted with moving chairlifts at the Moncler Gamme Rouge show, you could picture the socialites in attendance making mental shopping lists. Giambattista Valli sent out Veruschka look-alikes with wildly back-combed manes and feathered Sixties eye makeup to model his collection of glitzy skiwear, which featured acres of Mongolian wool. It was used for the graphic black or white hoods that framed the face; for furry boots that stretched to the knee or thigh; as a horizontal trim on quilted coats; or all over on a black yeti coat with matching boots. The coats, some of which could be transformed into jackets thanks to oversize gold zippers splicing the waist, came in rich fabrics including a gray leopard print shot through with gold thread, and a waffle weave printed with black-and-white images of mountaintops. Parading alongside the girls were a dozen grooms carrying luggage and sports gear, evoking a lost lifestyle that perhaps front-row guest Lee Radziwill could recall. Still, the outfits were modern enough to appeal to the new guard of bright young things. On the way out, Tatiana Santo Domingo leaned over to Eugenie Niarchos. “This collection has Eugenie written across it,” she opined.