“It is about creating a high-quality product for the men and women who travel, who are passionate, who are creative and can appreciate the value here,” said former venture capitalist Matt Scanlan as he showed Naadam’s first collection for fall. Comprised of cashmere knitwear sustainably sourced from the Bayangovi region of Mongolia, the lineup has a casual-luxury aesthetic. For women, there were long, lean cashmere tunic dresses; a beautiful gray version featured slits on the side and a mock neck. Other top looks included a military green jacket that appeared to be quilted paired with a lean sweater and skirt, and a long gray swing coat worn over the simplest ribbed sweater and cotton maxiskirt.
The men’s looks were a bit more developed in terms of colors and textures. A great cashmere parka with navy piping was worn over a camouflage sweater and burgundy track pants with a grey cashmere overlay, while a charcoal-gray jacket with stitching detail and matching pants was shown with a red shawl and a denim shirt to chic effect.