“We are very satisfied and we have a great opportunity at the moment,” said Rossignol chief executive officer Alessandro Locatelli. “The market is moving toward the sports-go-fashion trend, which is our own.”
Rossignol continues to develop its apparel segment, launched last fall. This season it tapped into its history, updating its staples, such as graphic stripes, the French flag and its logo, the rooster.
Pants, Bermuda shorts and T-shirts in pure Italian cotton were inspired by paddle tennis uniforms. The rooster morphed into a 3-D tone-on-tone patch, embroidered on crackled nylon.
Deep V-necked sweaters came in mélange jersey with a pixelated effect and also pointed to the world of paddle tennis. Technical materials, ranging from nylon to Neoprene to parachute poplin, were light, soft and comfortable and shapes were unfussy.
Defined burgundy and camel colorblocks were eye-catching and contributed to the urban look of the designs.