Shoshanna Gruss has built her 15-year-old business on a foundation of flirty yet feminine dresses. For pre-fall, Gruss, who added twins to her brood last year, offered short-sleeve dresses in both teal and black Neoprene that she quipped “things just bounce off of.”

She also worked variations of leopard print on a double-knit fit-and-flare and a silk shirtdress trimmed with faux leather, and showed a few separates styles, including easy T-shirts and slim-fitting pants.