Does MSGM stand for Making Sure Grunge Matters? It seems to for spring as Massimo Giorgetti unleashed a young, fun and irreverent collection inspired by the California skateboard scene of the Seventies as depicted in the 2005 film “Lords of Dogstown.”
“It’s more grunge, more underground,” the designer said, pointing to a photo on his mood board of a kid sandboarding, a sport he discovered only two months ago. “It’s also a little bit punk.”
Before a backdrop of scaffolding, neon lights and loudspeakers, models stormed out in blur of deliberately frayed plaids, swinging silver chains, glossy chainmail and bandana prints. What the flamenco ruffles, satin streamers and giant hip bows had to do with board sports remains a bit of mystery. No matter: Giorgetti wedged them into his theme by layering silk faille cocktail dresses over gray T-shirts, oversize hoodies over tiered cotton skirts — and by styling everything with chunky high-top sneakers festooned with heavy silver grommets.
Silhouettes were mainly long and lean, hinged on duster coats, tunics, extra-long shorts and slipdresses, the latter a recurring style on the runways of Milan, if rarely seen riding a half pipe.