Canadian-born Steven Tai invoked his “dorky-yet-feminine” muse for his spring presentation, held at the Elms Lesters Painting Room, a gallery in Covent Garden.
“The Steventai woman is nerdy, awkward and ironic,” he told WWD. “She appreciates humor in clothes and dresses for herself, not others.”
Last season, he created a nostalgic collection of octogenarian wardrobe staples. For spring, Tai’s girl is more refined, but flirty and playful while still preserving her geeky nature. The gangly models, who had all donned round spectacles, were seen standing on wooden swings and gently swaying about in a playground setting.
Tai experimented with treatments such as torn or lightly frayed edges on trousers; pastel-pink shorts; and pinafore dresses with rough-edged hemlines. Bows were repurposed, with the ruched effect seen across blouses and skirts.
A gingham blue pinafore dress was layered over a starched collared shirt. Meanwhile, a white cropped blouse with soft pleating details and layered ruffles — which were hand-cut and woven to create the effect — was paired with high-waisted knee-length shorts … just what every fashion-obsessed nerd needs.