Judith Milgrom was inspired by African style and the multicolored sculptures of Franz West for her vibrant spring collection for Maje.
The designer neglected no hue, from warm spice shades to cool blues and bright greens. A saffron ruffled dancing dress featured a black bow on one shoulder, while a midi-length skirt was spliced together from panels of lace in pale pink, coral and deep blue.
“Even if it’s going to be hard to merchandise in store, I wanted to have a rainbow of primary colors, but done in a new way,” said Milgrom, noting that color is at the heart of the brand she founded in 1999, and which is now majority-owned by one of China’s largest textile producers, Shandong Ruyi.
For those whose peacock instincts are less developed, she offered toned-down options in the same spirit of relaxed femininity. A white knit camisole top with a graphic ruffle was paired with a tiered black peasant skirt, while a ruched Empire-line knee-length dress came in a muted floral pattern.
Accessories included pearl-embroidered belts and hippie necklaces, alongside new versions of the label’s hit M Bag, rendered in woven black leather or cream knitted mesh. Maje is launching a slightly larger version, the M Walk, and introducing interchangeable straps for the bags.