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Acqua di Parma

Emilio Pucci and Acqua di Parma Join Forces in the Name of Christmas Spirit

An Acqua di Parma Advent calendar splashed with an Emilio Pucci print is to be released next month.

La DoubleJ RTW Fall 2020

For the first time since the creation of the brand, half of the collection featured new prints in addition to…

CEO Talks: Acqua di Parma’s Laura Burdese Wants to ‘Yellow-fy’ the Market

The president and ceo of the LVMH-controlled company is leading the revamp of the Italian luxury beauty brand…

Acqua di Parma Teams Up With Etihad Airways

The partnership will include a set of amenity bags and products.

Acqua di Parma Eyes U.S., Taps Will Chalker for New Marketing Approach

The brand embodies "the Italian way of life" in its new campaign.

Acqua di Parma Store Bows in Miami

The 1,000-square-foot store is in the new Brickell City Centre.

Acqua di Parma Goes Luxe, Plots Retail Expansion

Acqua di Parma is launching a higher-priced line, opening its first U.S. store and expanding its women's…

Acqua di Parma Celebrates 100th Anniversary With Several Initiatives

Among the projects, the beauty brand has teamed up with Damiani on a limited-edition version of its iconic…

Acqua di Parma Creates New Ad Campaign

Acqua di Parma taps the nephew of iconic Italian movie director Luchino Visconti to photograph ads for new…

Acqua di Parma Opens First Spa

Acqua di Parma has opened the door to its first spa — and is aiming to open as many as 10 more locations in…

Acqua Di Parma Taps Women

MILAN — Acqua Di Parma is ready to enter a new market.

The luxury niche Italian cologne company will launch…