Chinese consumption is recovering earlier than expected. But it’s unlikely to be quick enough to make a significant difference to dire predictions for this quarter.
The cofounder and designer of 424 is rolling out 10 collaborations this year and in 2021 to celebrate the milestone.
The Adidas-Allbirds collaboration is racing to develop the “lowest ever carbon footprint” for a sports performance shoe.
Sales at the business, which counts former Oscar de la Renta ceo Jeffry Aronsson as a shareholder and adviser, grew 250 percent from March to April.
The global sporting goods business is a $400 billion entity.
Companies navigating the global health and economic crisis face new rules of engagement.
According to the latest Brand Finance report, Nike had led the way for the sixth year as the world’s most valued apparel brand.
The new online tool keeps track of companies that have committed in full to paying for completed orders or ones that are in production.
The German sportswear company said the coronavirus’ impact on its business has been severe.
The fitness industry and freelance instructors in particular have been hit hard by the closure of gyms and stores. But they were quick to reinvent themselves and keep demand for active wear and online workouts high.
Halted production, delays and an indefinite lockdown raise concerns for sneaker brands and retailers.