Skip to main content

advertisements

Express Names Small Business Heroes

Recipients receive $10,000 and a digital Times Square billboard advertisement to help grow their businesses.

Facebook Introduces New Poll, AR and Playable Ads

Quick summary: Fewer words, more visuals.

Google’s High Stakes Ad and Retail Reinvention

Google ads are going everywhere, especially on phones, while Google Shopping graduates into a bona fide…

Forty Years After ‘Killing Us Softly,’ Creator Jean Kilbourne Still on Crusade

Research proves girls, who are highly exposed to sexual images, tend to suffer more from eating disorders…

Super Bowl 2019’s Top 5 Ads for Culture Enthusiasts

With exclusive data from the Advertising Benchmark Index, WWD finds out how these five ads performed.

BCBG Taps Kate Young, Rosie Huntington-Whiteley for 30th Anniversary

The stylist is the brand's first creative consultant, and the model will star in its 30th anniversary…

Think Tank: The Luxury of the Self

Bryan Melmed, vice president of insight services at Exponential, explains how marketers leverage brand…

Macy’s, Kohl’s and Old Navy Score High in ‘Ad Effectiveness’ For January

Macy's, Old Navy, Kohl's and Kroger scored the highest ratings in advertising effectiveness for January.

Smythson Makes Play to Reestablish Brand Image

Head of brand Nicole Bahbout has unveiled a new advertising campaign for the British luxury label.

P&G Denies Olay Photog’s $75 Million Copyright Lawsuit

The company took particular issue with the $75 million price tag.

Ad Blocking: How to Avoid It While Connecting With Consumers

Ad blocking can be a tool to motivate marketers to think outside of the box.

Bally Taps Taylor Hill for Fall 2017 Ad Campaign

The campaign was shot by Brianna Capozzi.

Wal-Mart, Home Depot and Walgreen Garner Top Spots in Ad Effectiveness

The ABX Advertising Benchmark Index report found fewer ads by major retailers in February compared to January.

Kohl’s, Wal-Mart and J.C. Penney Top List of Ad Effectiveness for December

Major U.S. retailers ran 681 new ads during the peak month of the holiday shopping season.

The Next Generation Steps Into the Spotlight for Wet ’n’ Wild Campaign

Ireland Baldwin, Corinne Foxx and Alessandra Garcia star in the beauty brand's advertisements breaking in…