Intimates brand Aerie continues to be the company’s biggest growth driver, with revenues growing 32 percent year-over-year in the most recent quarter.
During the month of October, intimates apparel firms find creative ways to join the fight against breast cancer.
The addition of Davis brings the total headcount to nine, including three women.
The move comes as a number of companies and brands try to take share in the growing activewear market.
Ceo Jay Schottenstein reflects on fashion, the future of retail and plans for Aerie’s Jennifer Foyle to work with the AE brand.
In her expanded role, Foyle will oversee merchandising, design and marketing for both the American Eagle and Aerie brands.
The launch marks parent company American Eagle Outfitters’ second new brand launch in under a month.
The apparel and accessories brand will drop just two collections a year, emphasizing quality over quantity.
The lingerie brand will select one female entrepreneur of color each quarter to help her grow her business.
The retailer adapts amid the coronavirus, more than two months of national lockdown and racial tensions escalating throughout the country.
Strong online sales at Aerie helped bolster the retailer during the quarter, but it wasn’t enough to offset losses.