The label will join Loewe, Louis Vuitton and Balenciaga on the hot Mayfair strip.
Showcasing brands like Celine, Goyard and Balenciaga, 100 percent of proceeds will benefit Baby2Baby’s coronavirus relief efforts.
The group plans “drastic” cost cuts at its brands, as two-thirds of its stores remained closed as of last week.
Louis Vuitton hopes to produce 100,000 masks a week for use by its staff and nearby retirement homes during the coronavirus crisis.
The digital brand, operates three brick-and-mortar stores that offer valuation services and consignment drop-off.