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BCBG Max Azria

Rent That Dress From BCBGMaxAzria

Fashion followers can now rent clothing from BCBGMaxAzria with a new online service.

BCBGMaxAzria to Present Its Recent Collaboration With Stylist Maeve Reilly on a Metaverse Runway

The recent 16-piece eveningwear collaboration will have avatars walking down the runway to show the fashions…

Alexandra Shipp Shines in White Cutout Dress at BCBG Max Azria’s and Maeve Reilly’s Collaboration Launch Event

BCBG Max Azria and stylist Maeve Reilly celebrated their collaboration in Los Angeles.

BCBGMaxAzria Collaborates With Celebrity Stylist Maeve Reilly for Eveningwear Collection

The collaboration arrives at retail on Feb. 2 with special perks for Cash App card members.

BCBG Max Azria RTW Fall 2022

This week, newly appointed creative director Albino Riganello made his fall collection debut for BCBG Max…

BCBG Max Azria Returns to Europe With Big Expectations Via Local Licensee

Alessandro Bastagli's A.Moda has inked a licensing deal with Marquee Brands for the design, production and…

Albino Riganello Tapped as Creative Director of BCBG Group

He will design a BCBG Max Azria fall collection that will live exclusively on

EXCLUSIVE: Cosabella Partners With BCBG Max Azria for Lingerie, Sleepwear Collab

Actress Ireland Baldwin — daughter of Alec Baldwin and Kim Basinger — will star in the holiday campaign…

BCBG Licenses Levy Group for Rtw, Activewear, Swim

The license will run for four years.

EXCLUSIVE: Hervé L. Leroux Label Returns to Ready-to-Wear

The revived line will be presented to buyers during Paris Fashion Week and is designed by the late…

Max Azria Dead at 70

"When Max started BCBG in 1989 and I joined him in 1992, there was no contemporary market; he basically…

What I Learned From Bud: Friends and Former Colleagues Describe His Lasting Influence on Their Lives

Konheim is remembered as a mentor, a forward thinker and the ultimate raconteur.

BCBG to Offer Sunglass Lines

There are separate lines for BCBG Max Azria and BCBGeneration.

Marquee Brands Opens Second NYC BCBGMaxAzria Store

The new store is at 77 Mercer Street in SoHo.

BCBG in Growth Mode Again Under Marquee Brands

In addition to handbags and footwear, beauty and BCBGirls also are on the horizon.