The license will run for four years.
Sustainability and inclusion continue to trend in swimwear.
The stylist is the brand’s first creative consultant, and the model will star in its 30th anniversary campaign for spring 2019.
The company’s acquisition of BCBG Max Azria Group’s operations is expected to drive second-half top-line growth.
The label’s creative director will show at his first New York Fashion Week since assuming the top design spot at BCBG.
Marquee plans on making more acquisitions for its brand portfolio.
The group will fork over an additional $4.2 million to acquire the business.
Max and Lubov Azria aren’t happy with what they may be getting out of the plan.
A bankruptcy court judge approved the company’s request to shorten the period for any objections on the proposed sale — with an implied value of $165 million — of BCBG.
The purchase price for the bankrupt chain is $23 million.