Frankfurt Fashion Week Campaign

Business Features

First Frankfurt Fashion Week Kicks Off With Digital Conference-focused Program

The first edition of Frankfurt Fashion Week started with digital FFW Studio, focusing on conferences. Trade shows will be held physically in 2022.

clock July 12, 2021Quynh Tran

Looks from 44 Label Group

Fashion Features

Max Kobosil Is Channeling Techno Energy Into His New Fashion Line: EXCLUSIVE

Italian retailer Claudio Antonioli and Matteo Milleri of Tale of Us are backing Kobosil’s new 44 Label Group.

clock June 11, 2021Miles Socha


Designer and Luxury

EXCLUSIVE: Trussardi Appoints New Creative Directors

The Italian luxury company has tapped Serhat Işık and Benjamin A. Huseby, founders and designers of the Berlin-based GmbH brand, as its new creative directors.

clock May 25, 2021Luisa Zargani

An image from Frankfurt Fashion Week's new brand identity.


Further Details Emerge on Germany’s Newest Fashion Week in Frankfurt

Organizers reveal their new brand identity, a tough focus on sustainability goals and uncertainty about how the pandemic will impact plans for a “hybrid” trade show and conference.

clock April 14, 2021Cathrin Schaer

BERLIN, GERMANY - APRIL 09: Kwes Darko, Skepta, Slowthai and Alex Sossah arrive at Bottega Veneta Salon 02 Berlin at the Berghain on April 09, 2021 in Berlin, Germany. (Photo by Getty Images/Getty Images for Client)

Fashion Scoops

Bottega Veneta Receives Backlash on Social Media Over Berlin Event

Bottega Veneta’s show at Berlin’s Berghain and party at Soho House received backlash on social media over the weekend.

clock April 12, 2021Martino Carrera

Arias RTW Fall 2021

Fashion Show Reviews

Marcell von Berlin RTW Fall 2021

Marcell von Berlin’s Marcell Pustul collaborated with stylist and Lady Gaga creative director Nicola Formichetti for the fall season.

clock February 22, 2021Emily Mercer

BERLIN, GERMANY - JANUARY 17: Designs are on display during the "Der Berliner Salon Group Presentation" at the Mercedes-Benz Fashion Week Berlin January 2021 at Kraftwerk Mitte on January 17, 2021 in Berlin, Germany. (Photo by Andreas Rentz/Getty Images for MBFW)

Fashion Show Reviews

Berlin Fashion Week Reboots Without Trade Fairs

Berlin Fashion Week’s first edition without trade fairs is a playground for experimental formats.

clock January 25, 2021Quynh Tran

Kraftwerk Berlin

Fashion Features

Fashion Film Festivals Unite With Fashion Weeks

In the past, fashion film festivals largely pursued their own timetable, sponsors and audience.

clock January 8, 2021Miles Socha

Keanu Reeves and Alexandra Grant

Fashion Scoops

Keanu Reeves Slips Into Berghain for Art Show

The vast display is giving a new purpose to Berlin’s legendary techno club, silenced by the coronavirus pandemic.

clock September 9, 2020Miles Socha

Fashion Features

In Berlin, Fashion Designers Are Aligning With the Art World

The trade fairs that formed the backbone of Berlin’s biannual fashion week will migrate to Frankfurt next year. The brands left behind are looking to the city’s art scene for inspiration.

clock September 8, 2020Cathrin Schaer

Tra My Nguyen

Fashion Features

In Berlin, Fashion finds a New Niche – in Art Galleries

In Berlin, Fashion finds a New Niche – in Art Galleries

clock September 7, 2020Cathrin Schaer

A rendering of Berghain in Berlin plastered with a word-based artwork by Rirkrit Tiravanija.


Artworks to Replace Beats at Famous Berlin Techno Club

The exhibition by the Boros Foundation will feature new works by more than 80 Berlin-based artists.

clock August 14, 2020Miles Socha

MDFW January 2020.

Fashion Scoops

Mercedes-Benz Fashion Week Sticks to Berlin

Mercedes-Benz Fashion Week stays in Berlin while trade shows move to Frankfurt.

clock June 9, 2020Quynh Tran

Models walk the runway at the Danny Reinke show during Berlin Fashion Week fall 2020.

Business Features

Berlin Designers Reel as Frankfurt Claims German Fashion Week

Organizers say the central German city, better known for its financial district, plans to be more international and to compete with Paris and Milan.

clock June 8, 2020Cathrin Schaer

The Frankfurt skyline at dawn.

Business Features

Berlin Trade Fairs Move to Frankfurt

The new event will involve five different fashion platforms, three trade fairs and two conferences.

clock June 8, 2020Cathrin Schaer

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Justin Bieber in the Balenciaga campaign.


Justin Bieber Is Balenciaga's Latest Campaign Star

clock July 23, 2021Joelle Diderich

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