The fashion brand, owned by H&M’s parent company, will offer a rental service on China’s YCloset.
The technology platform is moving into its own brick-and-mortar locations.
In a tough retail climate, the brand is hanging in and sees avenues for growth.
As has been custom since 1966, the National Christmas Tree Association held a contest — with this year’s winner from the state of Pennsylvania.
John Legend will perform at Bloomingdale’s holiday window unveiling.
The shop in the men’s department is kept at 18 degrees and intended for customers to test out the brand’s outerwear.
The apparel brand will expand into loungewear in January.
The pop-up shop will feature a selection of holiday gifts, accessories, Bloomingdale’s branded merchandise as well as on-site monogramming of leather gifts by Royce New York.
The women’s ath-leisure apparel brand plans to use the investment to expand its product categories, hire additional staff and revamp its web site.