“No one wants to wait anymore.” Chief executive officer Georges Kern told WWD that watches should be available for purchase as soon as they’re shown.
The watchmaker cited the later timing of next year’s fair, but did not rule out returning the following year.
The Swiss watch brand’s ceo discusses changes he has instituted in the last 18 months, and the future of the industry.
The 8000-square-foot flagship is the lead-up to what will be two stores in New York, the second bowing at the Hudson Yards development in March 2019.
He replaces Jean-Paul Girardin, who will become Breitling’s vice president.
Breitling, one of the last remaining independent Swiss watchmakers, is to be snapped up by CVC Capital Partners.