Brioni

Brad Pitt wearing a Brioni black bespoke tuxedo at the 2019 Venice Film Festival.

Fashion Scoops

Brioni Taps Brad Pitt as Brand Ambassador

The Italian luxury men’s wear company, controlled by Kering, consolidates its bond with Hollywood legends.

clock November 18, 2019Sandra Salibian

Brioni Men's Spring 2020

Fashion Scoops

Brioni to Present Fall 2020 Collection at Upcoming Pitti Uomo

The luxury men’s wear label has tapped Olivier Saillard to curate the presentation on Jan. 7 in Florence.

clock November 8, 2019Martino Carrera

Brioni Men's Spring 2020

Fashion Show Reviews

Brioni Men’s Spring 2020

Lightness is the new luxury for Brioni, which showcased a range of exquisite featherweight fabrications in a series of lifestyle installations.

clock June 16, 2019Katya Foreman

Business Features

The Outside View: Has an Obsession With Speed and Celebrity Killed the Creative Director?

Will we see more celebrities, and high-profile people from outside the industry, replacing trained designers?

clock February 19, 2019Joanne Yulan Jong

Brioni Men's Fall 2019

Fashion Show Reviews

Brioni Men’s Fall 2019

Despite the richness, everything was easy and light, with a lot of the surprises on the inside.

clock January 12, 2019Katya Foreman

The Brioni flagship on Madison Avenue.

Human Resources

Brioni Taps Norbert Stumpfl as Design Director

The designer, who lists stints at Berluti, Louis Vuitton, Adidas, Balenciaga and Lanvin, does not hold the same role as creative director Nina-Maria Nitsche, who exited the Italian men’s wear company in July.

clock October 1, 2018Luisa Zargani

Pierce Brosnan in the new Brioni ads.

Media

Brioni Taps Pierce Brosnan for Fall Ads

The black-and-white images show him in tailored clothing and sportswear.

clock September 21, 2018Jean E. Palmieri

Dries Van Noten's wool coat; MSGM's wool sweater vest; Brooks Brothers' cotton shirt and Brunello Cucinelli's cotton blazer around waist and pants.

Mens Designer Luxury

What to Watch: Italy’s Men’s Wear Brands Move Away From Classic

While fashion brands enjoy buzzy men’s wear momentum, pure men’s wear players are looking to tap into consumers’ requests for something other than the traditional suit, leading to the launch of capsules, additional sportswear items — and in some cases, a revolving door of designers and executives.

clock August 29, 2018Luisa Zargani

Brioni Men's Spring 2019

Mens Designer Luxury

Brioni Changes, So Does Italy’s Men’s Wear Industry

Brioni executives say the company is a “work in progress,” as the men’s wear industry evolves.

clock July 30, 2018Luisa Zargani

Brioni Men's Spring 2019

Mens Designer Luxury

Brioni, Nina-Maria Nitsche Part Ways

The Maison Margiela veteran joined the men’s luxury company in June 2017.

clock July 27, 2018Alessandra Turra

Brioni Men's Spring 2019

Fashion Show Reviews

Brioni Men’s Spring 2019

The collection included an enlarged evening section.

clock June 20, 2018Katya Foreman

Brioni Men's Fall 2018

Fashion Show Reviews

Brioni Men’s Fall 2018

Working within the classic tailoring framework of the house, the focus was on tweaking fits and elevating fabrics on a series of updated sartorial archetypes.

clock January 21, 2018Katya Foreman

The Tsum men's floor.

Retail

Russian Men Embrace Casual Wave

Tsum’s men’s business recently eclipsed women’s as “urban luxury” gathers steam.

clock January 12, 2018Anvar Sidorov

The Brioni flagship on Madison Avenue.

Mens Designer Luxury

Brioni to Show in Paris in January

The first collection for the Italian men’s wear brand by creative director Nina-Maria Nitsche will be presented on January 20th

clock December 15, 2017Luisa Zargani

Caruso Men's Spring 2018

Mens Designer Luxury

Fosun Buys Majority Stake in Caruso, Umberto Angeloni Leaves Helm

The chairman and ceo will be succeeded by his son Marco Angeloni.

clock November 10, 2017Luisa Zargani

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Essentialist

Today's Must Read

Jennifer Lopez is the new face of Coach.

Fashion

Jennifer Lopez Named Global Ambassador of Coach

clock 3hJean E. Palmieri

Social Studies