Rami Malek, Troye Sivan, Willow Smith, Maisie Williams and Jackson Wang feature in a film for the July 1 launch — first in China.

Fortunato was named chief executive officer of Richemont’s fashion and accessories maisons earlier this month, and will take up his role on Sept. 1.

Markets and fairs have been thriving since ancient days, surviving war, invasion, and plagues far worse than COVID-19. Like myriad other industries, fashion can tailor its large-scale events around the current crisis with technology, creativity — and a leap of faith.

Philippe Fortunato was most recently chief executive officer of Givenchy.

High-end watch sales may be down, but they’re not out, thanks to flush local customers and brands’ wholehearted embrace of e-commerce.

The luxury giant said it saw “significant interest from investors,” reflecting its strong cash generation, and said it wanted to raise money ahead of “potentially tougher times ahead.”

“We are lucky in that we prepared for an economic downturn,” said Johann Rupert, Richemont’s chairman and founder. “COVID-19 merely sped up what was probably going to happen in any case: Economic reality settling in.”

Group sales for the year rose 2 percent, with the long-term outlook positive for hard luxury.

LVMH, Kering, Richemont and L’Oréal are making hundreds of global debuts in the city as it steadily recovers from the COVID-19 lockdown.

China has emerged from the global coronavirus crisis as a crucial testing ground for new marketing initiatives and product launches.

RBC Europe predicts steep sales and earnings declines; Bernstein warns the coming quarters will be “the most horrible in industry history.” 

Fair organizers noted the cancellation of Watches & Wonders with “great regret.”

“Our point was really to encapsulate, incorporate femininity in the design aspect,” said Christian Selmoni, director of style and heritage.

The designer is said to be readying her own collection with an eco angle.

The luxury accessories label unveiled a space dedicated to customization inside its Milanese headquarters.