de beers

Stephen Lussier

Human Resources

De Beers Group Rejigs London Teams, Prioritizing ‘Social Purpose’  

The group has combined its Consumer & Brands and Corporate Affairs teams into a new, single unit called Brands & Consumer Markets. 

clock November 16, 2020Samantha Conti

Lightbox diamonds in a new bracelet design to be sold through Blue Nile.


Lightbox Ramps Up Lab Diamond Production With New Oregon Facility

Lightbox will increase its production capacity tenfold, and has signed Blue Nile as its first major retail partner.

clock October 29, 2020Misty White Sidell

Jade Trau for De Beers.


De Beers Launches Independent Designer Collective to Promote Diamonds

De Beers hopes to uplift public opinion of diamonds through a new collective of independent jewelry designers.

clock October 2, 2020Misty White Sidell

A De Beers campaign image

Human Resources

De Beers Jewelers Names Céline Assimon New CEO

Assimon succeeds François Delage, who is stepping down after a decade in the position.

clock August 24, 2020Natalie Theodosi

Top row: Fiona Hughes, Alexa Tonner, Natalie Silverstein. Middle: Ryan Stern. Bottom: Angelita Sierra, Amy Luca, Rashmi Nigam.

Mergers and Acquisitions

You & Mr Jones Aims to Become World Leader in Influencer Marketing

The “brandtech” firm has acquired U.S. influencer marketing company Collectively, which it will merge with TheAmplify.

clock August 6, 2020Joelle Diderich

A De Beers campaign image


De Beers Sightholders Vow to Go Green in Step With Miners, Jewelers

Taking their cue from companies such as De Beers, Richemont and Chanel, top diamond cutters and polishers have committed to shrinking their own carbon footprint, and becoming more sustainable businesses in the medium term.

clock July 28, 2020Samantha Conti

De Beers Vulcan bracelet


De Beers Prods Minds of Post-COVID-19 Consumers

The diamond producer and jeweler expects consumers to opt for fewer goods of higher quality.

clock June 12, 2020Misty White Sidell

A De Beers campaign image


De Beers Strengthens E-commerce Business

The jeweler has unveiled an e-commerce platform with a broader offer, delivery capabilities to 13 new markets, more educational content and features to make the shopping experience more intuitive.

clock June 1, 2020Natalie Theodosi

Stephen Lussier

Business Features

De Beers Explores the Carbon-zapping Powers of Kimberlite

De Beers is aiming to become carbon neutral, and ideally carbon negative, with an ambitious plan. At its core is the rough kimberlite rock that encases diamonds.

clock April 22, 2020Samantha Conti

Models on the catwalk Louis Vuitton show.


Luxury Brands Joins Shipinhao, WeChat’s Answer to Instagram

Louis Vuitton and De Beers are among some of the first luxury brands to establish a presence on the newly introduced short video platform.

clock March 9, 2020Tianwei Zhang

De Beers’ 18-karat white gold necklace with multicolored diamonds.

Fashion Scoops

De Beers Partners With Circa to Offer Natural Diamond Authentication  

The partnership will also include a series of educational consumer events.

clock October 31, 2019Fiona Ma

Net-a-Porter x Chopard


Mined vs. Lab-Grown: Diamond Debate Heats Up

Lab-grown diamond brands emerged last year, branding themselves as a more ethical alternative to mined stones, but now diamond producers are fighting back.

clock August 19, 2019Natalie Theodosi

The Real Real store.


The RealReal Appeals to Wealthy UES Residents With Curation and Service

The e-commerce site is banking on wealthy local clients to boost the circular economy.

clock May 8, 2019Sharon Edelson

New Forevermark CEO Nancy Liu

Human Resources

Forevermark Appoints Nancy Liu as Chief Executive Officer

The role is a promotion for the executive, who is stepping up from her previous role as chief operating officer of the diamond brand.

clock April 19, 2019Thomas Waller

Feriel Zerouki of the De Beer's Group.


The Initiatives in Art and Culture to Honor the De Beers Group’s Feriel Zerouki

The executive is being honored with the IAC award for Leadership in Responsible Practice in Jewelry.

clock March 29, 2019Thomas Waller

Load More Arrow


Today's Must Read

Hero Cosmetics Rescue Mission Holiday Kit


Holiday Shopping in Beauty Focuses on Discounts, D-to-c

clock 13hAllison Collins

Social Studies

WWD logo Global Stock Index

Business Page right arrow