Depop

ReFashion Week 2020

Marketing and Promotion

Tailing NYFW, ReFashion Week Obsessed With Textile Waste

Drawing off 800 attendees last year, ReFashion Week hooks Depop, Heron Preston, Zero Waste Daniel, Eileen Fisher to destigmatize waste in NYC.

clock February 20, 2020Kaley Roshitsh

Ondine, 13, stopped buying fast-fashion after watching "The True Cost"

Fashion Features

Reselling, Re-consuming: IFM Conference Highlights Strength of Secondhand Market

According to the Institut Français de la Mode, 40 percent of French consumers bought at least one secondhand item in 2019.

clock November 27, 2019Fleur Burlet

Depop, Gen Z, Generation Z

Marketing and Promotion

How Depop’s Texas Marketing Campaign Speaks to Gen Z

Depop aims to capture Texas in a new campaign spotlighting nine Depop sellers from the cities of Austin, Dallas and Houston.

clock October 11, 2019Kaley Roshitsh

Depop pop-up store in Selfridges

Fashion Scoops

Depop Takes Over Selfridges With a Pop-up Store

Merchandise will be swapped out weekly and will include vintage finds and limited-edition sneakers.

clock August 2, 2019Fiona Ma

Vintage styles that are popular in today's market, including looks by Vivienne Westwood, Halston, Dior by John Galliano, Gucci by Tom Ford, Thierry Mugler and Prada Sport.

Fashion Features

Vintage Clothing Craze Creates Supply Shortages, Prices Soar

There is only so much quality vintage fashion to go around, and American dealers are beginning to feel the bite of their own success.

clock July 3, 2019Misty White Sidell

ebay

Retail

As eBay Dominates Resale Web Traffic for May, These Sites Are Gaining Ground

SimilarWeb crunched the data to reveal the top U.S. resale sites for May 2019, based on traffic.

clock June 24, 2019Kaley Roshitsh

Bridget Anderson, Heron Preston, Iris Alonzo, Nicole McLaughlin

Fashion Scoops

Heron Preston, Iris Alonzo on Sustainability at Depop Live

The weekend pop up hosted “Can Fashion Save the World?” panel with Preston, Alonzo, DSNY’s Bridget Anderson and designer Nicole McLaughlin.

clock June 10, 2019Obi Anyanwu

The vast majority of Depop users are under 26 years old.

Technology

Depop to Accelerate U.S. Expansion With Funds From Latest VC Round

The platform’s U.S. growth over the last 18 months has been entirely organic.

clock June 7, 2019Sharon Edelson

Depop Live will combine fashion, workshops and music.

Technology

Depop Live: A Celebration of Community and Creativity

Bringing an app to life with shopping — and more.

clock May 22, 2019Sharon Edelson

Sandals from Nicole Saldana X Depop.

Technology

Depop Deconstructs its Success and Strategy

Social commerce channel divines desires of the young.

clock February 21, 2019Sharon Edelson

Women watch flowers at the entrance of Chanel headquarters in Paris, Wednesday, Feb.20, 2019. Karl Lagerfeld, the iconic couturier whose designs at Chanel and Fendi had an unprecedented impact on the entire fashion industry, died Tuesday in Paris, prompting an outpouring of love and admiration for the man whose career spanned six decadesObit Lagerfeld, Paris, France - 20 Feb 2019

Retail

Interest in Chanel Spikes on News of Karl Lagerfeld’s Death

The perennially popular brand is entering a new phase of fandom.

clock February 20, 2019Sharon Edelson

Depop x Youth Club archival photo of Public Enemy

Fashion Scoops

Depop Turns Up the Volume With Nineties Rave Culture Exhibition

The items available are exact matches of clothing shown in archival Nineties photos.

clock November 6, 2018Fiona Ma

Arrow

Essentialist

Today's Must Read

Tiffany & Co., Tiffany, sustainability, jewelry, luxury, accessories, sustainability

Accessories

EXCLUSIVE: Tiffany & Co. Reveals 2025 Sustainability Plan…

clock 8hKaley Roshitsh

Social Studies