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WWD Digital Forum

Beautycounter: It Takes a Movement to Build a Brand

The brand's around 30,000 consultants both sell products and advocate for personal-care policy reform.

Making Sense of Social Video Advertising

On YouTube, fashion and beauty video advertising is an underserved market, according to Pixability vice…

Honest Co. Keeps Customers at the Center of Its Business

The company cultivates an extremely close connection to its audience through direct communication, surveys…

TechStyle’s TechFirst Strategy Has It on Course to Hit $1B

The company's data scientists are the backbone to its rapid-reaction operations.

Revolve: The Craft Beer Purveyor for Fashion

Succeeding at multibrand retailing — online or off — is about getting back to the basics of what makes…

Jenn Im, Sarah Lee: Trust the Video Blogger in Conveying Brand Message

Lee, cofounder of Korean skincare brand Glow Recipe, and Im, of video blog Clothes Encounters, spoke at the…

Mary Alice Haney on Ways to Grow a Brand

At WWD's Digital Summit in L.A., the former fashion editor tells how she's using social media and other…

Supra’s Robert Capener on How to Grab The Heart of the Rebel Skater

Skateboarders are a tough crowd to woo, but the way to grab their hearts is by being personal and giving them…

Kate Foster, Dan Wallace-Brewster on Customer Acquisition

Onestop Internet's Dan Wallace-Brewster and Kate Foster of NYDJ Apparel LLC shared insights into the process…