The brand is renting apparel and gear for those with the desire but not the equipment for an outdoor…
The outdoor industry will be new territory for ABG.
The West Coast brands will unveil more pieces in the fall.
Kohl's will start selling the 100-year-old Eddie Bauer brand at hundreds of stores and online in the fall.
The next generation includes updated technology and comfort in mind within unisex styles.
He will oversee brands including Ben Sherman, BCBG Max Azria and Martha Stewart.
The collection will launch for fall 2020.