Switching to the digital formats, brands showcasing at Milan Fashion Week tapped a range of new film directors.
The designer recaps efforts to slow down fashion, and urges the industry to double down on sustainability.
The coed Giorgio Armani show, dubbed “Timeless Thoughts,” will be broadcast for the first time on television, airing on Sept. 26 and the Emporio Armani collection will be worn by models as well as young actors, singers and dancers.
The company addressed the future while reporting a rise in revenues in 2019, although earnings were dented by the streamlining of its brands’ portfolio and distribution network.
Giorgio Armani castigated designers who encourage women into wearing inappropriate clothes.
The actors will be the faces of the Together Stronger campaign.
Ahead of his pre-fall show in Milan, the designer said he wanted to bring attention to his body of work in the accessories segment and presented his jewelry collection, which will be available starting next month.