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EXCLUSIVE: Etam Is Bringing Its French Take on Lingerie to America

The brand is debuting in 10 Nordstrom locations, and online.

Inside Etam’s Epic Paris Fashion Week Show

The French lingerie brand took over the front steps of the iconic Palais Garnier Opera house.

Livy Brings French Girl Chic to Lingerie

After catching the eye of Victoria's Secret, French lingerie brand Livy has big plans for its international…

Beth Ditto and French Afro-Trap Star Aya Nakamura Put on an Explosive Show for Etam

The two performers were joined by singers Ava Max and Angèle on stage at the Roland Garros tennis court on…

Historic Lacemaker Noyon Dentelle Files for Bankruptcy

The Calais-based lace manufacturer was unable to pay its 170 employees' salary for December 2018.

Cardi B Gets Her Morning Face On at the Mugler Show in Paris

The "Bodak Yellow" rapper attended the 10 a.m. show, despite performing at the Etam lingerie event the night…

Etam Sells China Ready-to-Wear Operations to Hong Kong Investor

The deal covers 1,600 points of sales across 300 cities in China.

Apax Partners’ AMI Fund Invests $20 Million in Services Platform Global-e

Global-e provides cross-border e-commerce services, such as currency conversions and tax calculations, to…

Charli XCX Performs at Etam Live Show

Personalities including Emily Ratajkowski, Jeanne Dumas and Guillaume Canet attended the event.

Etam to Delist From French Stock Market

After 20 years, the French lingerie company will pull out of the stock market on Wednesday.

Etam Raises $105,400 for Natalia Vodianova’s Naked Heart Foundation

Maria Borges, Jeanne Damas attend dinner and auction of the Women's Independence exhibition, hosted by Etam.

Noyon Takeover Gets Green Light from Court

In a historic move, four major lingerie players including Etam and La Perla have come together to save one of…

Noyon Teams With Lingerie Partners to Avoid Bankruptcy

Four firms, including La Perla and Etam, would take a stake in the company according to the plan filed with a…

Etam Stages ‘French Freedom’-Themed Extravaganza

Constance Jablonski, Ana Beatriz Barros and Cindy Bruna were among supermodels who hit the brand's runway.

Etam Turns 100

The French label is also expanding on the international and digital fronts.