A mask from Billionaire Boys Club manufactured by Italia Independent.


Italia Independent Names New CEO

Succeeding Giovanni Carlino, Mario Pietribiasi will guide the relaunch of the eyewear company.

clock April 8, 2019Alessandra Turra

A shield style by Atelier Swarovski, designed and produced by Marcolin.


Eyewear Sales Veer Toward High Luxury, Contemporary

Executives say that a market divide has squeezed out the mid-price category, with high luxury and contemporary selling best.

clock March 25, 2019Misty White Sidell

Moscot Orchard Street location in New York.


Moscot Eyewear Makes Its Own Path

More than a century old, the family-owned business blends its brick-and-mortar heritage with the digital world.

clock March 22, 2019Thomas Waller

Carrera’s plastic acetate and Kate Spade New York’s stainless steal frames. Haight knit maillot and Robin Piccone micro nylon and spandex.


Spring 2019 Eyewear Trend: Hot Stuff

That Donna Summer song perfectly captures the latest eyewear styles, which have a definite Seventies retro vibe with oversize designs, geometric shapes and colored lenses with clear frames.

clock March 22, 2019Alex Badia and Thomas Waller and Luis Campuzano

The De Rigo industrial complex in Longarone, Italy.


Italian Eyewear Company De Rigo Kicks Off Charity Initiative

The company pledges to donate 20,000 euros to the best project meeting the De Rigo HEART Foundation’s values.

clock March 22, 2019Martino Carrera


Why Eyewear Is a Difficult Industry to Disrupt

Eyewear has seen few new disruptive forces since Warby Parker’s launch nearly a decade ago. WWD examines why the industry’s landscape has been difficult to crack.

clock March 22, 2019Misty White Sidell

Ray Ban's Aviator sunglasses

Mergers and Acquisitions

Merged EssilorLuxottica Plagued by Power Struggle

Luxottica founder Leonardo Del Vecchio, the merged group’s largest shareholder, has engaged in a public tit-for-tat with Hubert Sagnières, its executive vice chairman.

clock March 21, 2019Alex Wynne

Jeff Press

Human Resources

Luxury Optical Holdings Promotes Jeff Press to Chief Creative Officer

Press will oversee design and creative for Robert Marc NYC and Morgenthal Frederics

clock March 20, 2019Thomas Waller

Paul Smith eyewear.


Marchon Takes on U.S. Distribution for Paul Smith Eyewear

Paul Smith eyewear is designed and produced by Marchon’s distribution partner, Cutler and Gross.

clock March 18, 2019Misty White Sidell

Al Berg

Fashion Scoops

Marchon Cofounder Al Berg Dead at 67

Marchon’s former president and chief executive officer founded the company with two partners.

clock March 13, 2019Misty White Sidell

Eyewear brand Carolina Lemke is diving into the US market head first. The Israeli based brand cemented collaboration last year designed by Kim Kardashian West, and is using it to springboard into the market starting first with a campaign staring none other than Kardashian herself. Called the “Kim Kardashian West Collection for Carolina Lemke” collection, it is the first time the brand has gone the collaboration route but according to CEO Mordi Shabat, the US market has been in his sights for a while. “In Israel, we are all over.” Shabat said, of the brand which was founded in 2011 was founded in 2011 by Yossi Gabizon and his wife Carolina Lemke in Berlin, and is known for his mass market prices, all styles are under $100 retail. “And we’ve been thinking about the company’s growth potential. And the US is the right place to start” Kardashian is not only taking up design duties, but the reality tv star is also a partner in the brand, receiving an undisclosed amount for her long-term investment in the brand. Previously, Israeli model Bar Rafeail was the face of the brand, doing several commercials with “hot felon” Jeremy Meeks, and it was Rafaeli that connected Kardashian to the founders. “The story is pretty similar to Kim” Shabat said, adding that Raefeali has been a partner in the company since 2013. “The first time we put Bar on billboards it was a massive response. It helped us become the strongest eyewear company in Israel.” Now Shabat is hoping for the same type of lightening in a bottle with Kardashian in the American market. “She was involved in every detail and it was really amazing the process.” Shabat says of the design process, adding that she was inspired by cutting edge fashion “She doesn’t want it to be like other types of mass-market eyewear” I’m always looking for vintage sunglasses that no one has, so getting to create something that other people will be able to cherish as much as I do, has been fun to be a part of.” Kardashian said. “I’ve learned so many fascinating things about sunglass design.  I didn’t realize how technical it was and I’ve loved the first-hand experience at getting to see our ideas come to life.” The premiere collection begins with six styles, some of which Kardashian has been teasing on her social media channels, and ranges from oversized shields to retro oval styles and minimal sleek sporty styles with a “Carolina Lemke Kim Kardashian West” logo at the temple, priced at $90 at retail. A second “drop” of styles will launch before the middle of the year Shabat said, with more “drops” to follow to amplify the brand awareness. The campaign was shoot by fashion photography duo Mert Alas and Marcus Piggott, the pair is well known in the reality star’s orbit, having shot her in magazines and putting her way into their 20-year retrospective book by Taschen. According to the CEO the digital first campaign is about Kim "in the fourth dimension,” showing Kardashian in multiples in some images as if she were cloned. “She had a large part in creative direction of the images” he said. Adding that the images take a wink at her place in the zeitgeist of popular culture. The campaign is just the first phase, with CEO relaying that brick and mortar stores are in the works, with New York and Los Angles as initial steps, but he wouldn’t disclose timing. Currently the brand operates 40 stores worldwide but plans to open 60 new stores by the end of 2019, “with a goal of 400 worldwide in the next few years” he said. The collaboration range begins pre-sale on its new US e-commerce site on March 19 and will be fulling transactional April 2.


EXCLUSIVE: Carolina Lemke Unveils Collaboration Campaign With Kim Kardashian West

The reality TV star uses herself as muse for the new campaign and U.S. launch.

clock March 12, 2019Thomas Waller

The scene at Mido 2019.


Digital Services, Tools Key at Mido 2019

The Italian eyewear industry, which reported sales of 3.86 billion euros in 2018, is on a slow-paced but constant growth trajectory.

clock March 1, 2019Martino Carrera

Vita Fede Eyewear.

Fashion Scoops

Vita Fede Unveils Eyewear Collection

The brand’s first eyewear range was developed with ornamentation in mind.

clock February 25, 2019Misty White Sidell

A style from the new Sportmax eyewear collection licensed to Marcolin Group.


Sportmax, Marcolin Ink Five-Year Eyewear License

The first collection will reach Sportmax flagships as well as select opticians in April, while global distribution is set for September.

clock February 19, 2019Martino Carrera

Lapo Elkann posing with the new Spiaggina by Garage Italia MILAN, ITALY - JULY 04: Lapo Elkann attends HAPPY BIRTHDAY FIAT 500 Event in Milan on July 4, 2018 in Milan, Italy. (Photo by Vincenzo Lombardo/Getty Images for Garage Italia ) *** Local Caption *** Lapo Elkann

Mergers and Acquisitions

Italia Independent Sells 25.44% to Investment Fund

Both Lapo Elkann and Creative Ventures Srl agreed to increase the eyewear company’s capital.

clock February 4, 2019Alessandra Turra

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Lancôme x Chiara Ferragni makeup capsule collection.


Chiara Ferragni Partners with Lancôme for Beauty Capsule Collection

clock 2hSandra Salibian

Social Studies