Fitbit debuts its slimmest tracker ever with a range of bands, including a bracelet style courtesy of the Laguna Beach jewelry company.
The tech giant will be required to make certain “commitments” in order for the deal to be completed.
Japan’s Fair Trade Commission is set to look into potential market abuses by Big Tech — perhaps starting with the $2.1B Google-Fitbit deal.
Each band is priced at $39.95.
Fitbit trackers and Google’s cloud join forces, giving Apple Watch’s health-care bid a run for its money.
The maker of increasingly diverse fitness trackers reported on Monday that growth is down and it would be laying off 110 employees.
Consumers are on the fence about fitness trackers, often abandoning wearables due to frustrating operating systems, inaccuracy and just plain boredom.
The IDC reports that basic wearables from Fitbit are winning, while advanced fitness trackers and smartwatches are struggling.
In lieu of the new Apple Watch model, Fitbit and Xiaomi dominate orders.