The second store for the French brand is part of an aggressive push back into the U.S. market since its relaunch in 2015.
Evening glistens with a silver-mosaic homage to Niki de Saint Phalle and Dior-clad actors and actresses.
The store will stock women’s wear, men’s wear and children’s wear.
The new store mirrors the German capital’s art and fashion connection.
This is the first flagship opened under Lavinia Biagiotti Cigna’s watch and marks the new course of the group.
The new retail concept rolls out this week, equipped with digital gifting stations and more.