Skip to main content

Fred Perry

Fred Perry Renews Music Grant With Nicholas Daley, Drops New Capsule

The grant recipient will win a recording masterclass with Metropolis Studios, as well as brand and campaign…

Fred Perry Pulled Shirt Adopted by Neo-fascist Group in North America

Members of far-right group Proud Boys have been adopting and wearing them as unofficial uniforms to highly…

Billionaire Boys Club Establishes Premium EU Entity for Spring 2020

Founder Pharrell Williams talks about the brand's three distribution channels and direction and future plans…

Fred Perry Opens Flagship in SoHo

The British brand with the laurel wreath logo has opened a store on Broome Street.