Generation Z

e-commerce online shopping


Diversity Abounds: Global Sellers Marketplace Breakdown

Payoneer released its quarterly Global Seller Index report, based on a sample of over 100,000 merchants.

clock May 21, 2019Kaley Roshitsh

Instagram's "exploratory phase" could mark a new era of user experience, perhaps less about "likes."

Business Features

Instagram Evolves: Letting Go of the Likes?

The platform’s “exploratory phase” began last week testing a group of users in Canada to see what hiding “likes” to audiences would do.

clock May 8, 2019Kaley Roshitsh

Rising healthcare costs are expected to impact consumer spending.

Business Features

Gen Z and Y: Poised for Growth, but Aging Population Could Drag Spending

Analysts at Morgan Stanley said Baby Boomers faced with high health-care costs could impact discretionary spending.

clock May 2, 2019Arthur Zaczkiewicz


Business Features

Think Tank: Gen Z Consumers Reshaping Our Future

Drew Carlin, brand analyst at Vivaldi_, explains what makes this demographic tick.

clock April 29, 2019Drew Carlin


Business Features

Gen Z Crave a World Without Borders, Boundaries and Binaries

Irregular Labs’ latest report explores the concept of “fluidity” and how Generation Z views everyday living.

clock April 17, 2019Arthur Zaczkiewicz

Gen Z females like to use Amazon for discovering new products or brands.


How Amazon Is Luring Gen Z Female Shoppers

CPC Strategy released its 2019 Amazon Consumer Survey results to show what is driving purchases, and why the Gen Z female is Amazon-obsessed.

clock April 9, 2019Kaley Roshitsh

Street style tokyo Japan


Secret’s Out: Vintage Shows Go Mainstream — Especially This Weekend

A Current Affair, Manhattan Vintage Show and others have operated for decades. Now they capture the zeitgeist that is secondhand.

clock April 5, 2019Kaley Roshitsh

The techno-chillhout house at Chic Shanghai.


China’s Gen Z Breathing New Life Into Domestic Apparel Manufacturers

As the local market slows, China’s apparel sector is buoyed by increasing Gen Z spending, extraordinary e-commerce sales, and new technology.

clock March 18, 2019Nyima Pratten

Gen Zers desire "things" more than Millennials, according to a LIM study.


Gen Z Likes ‘Nice Things’ — and Physical Retail

According to a new study from LIM College, Gen Z and Millennials align in overall values but shopping preferences differ starkly.

clock February 27, 2019Kaley Roshitsh

The Financo Forum


Financo Forum Tackles Gen Z, New Brands and What Amazon Should Worry About

A study by OC&C paints a compelling portrait of Gen Zers.

clock January 16, 2019David Moin

Chad Kessler

Business Features

American Eagle Talks About Getting Real With Gen Z

Chad Kessler, global brand president, talks product, stores, brand values and enriched customer connections.

clock December 13, 2018WWD Staff

Most teens will prefer to shop at brick-and-mortar stores this holiday season, according to Junior Achievement USA.


Generational Divide in Holiday Spending Push

Survey data from JLL Retail and Junior Achievement reveal the generational differences across consumer shopping during the holidays.

clock November 14, 2018Kaley Roshitsh

Norma Kamali, RTW Spring 2019

Fashion Features

Norma Kamali Embraces Men With Spring Collection

The designer’s women’s line is being marketed to men as well.

clock September 6, 2018Jean E. Palmieri

e-commerce online shopping


Rue 21 Concentrates on Consumer-centricity With New Tech

The teen retailer will double down on reaching consumers by deploying tech to improve inventory transparency and in-store pick-ups of online purchases.

clock June 18, 2018Elizabeth Doupnik

Mobile shopping.

Marketing and Promotion

Generation Z Still Shops In-store, Expects Efficiency

A new Fluent Commerce survey revealed that the demographic enjoys shopping in bricks-and-mortar, but demands digitally enhanced features.

clock June 14, 2018Elizabeth Doupnik

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Today's Must Read

Simon Porte Jacquemus and Rihanna.


Paris Fashion Designers Welcome Rihanna Into the Fold

clock 4hJoelle Diderich

Social Studies