Alternative Apparel


Hanesbrands Boosted by Champion, Acquisitions

The company, which has acquired 10 companies since 2013, is working with a broader base.

clock May 1, 2018Evan Clark

Photo courtesy of HanesBrands.


Hanesbrands Partners With National Park Foundation for Five-Year Deal

Hanesbrands launched an exclusive new T-shirt collection in celebration of National Park Week.

clock April 25, 2018Tracey Greenstein

Alternative Apparel

Mergers and Acquisitions

Hanesbrands’ Alternative Deal Signals Changes for Eco-Minded Brand

Hanesbrands is looking to Alternative to mix up product, but the use of sustainable and recycled materials could be on the line.

clock October 18, 2017Kali Hays

Screen Shot 2017-10-18 at 3.51.30 PM

Mergers and Acquisitions

Hanesbrands Buys Alternative Apparel in $60 Million Cash Deal

The basics company is looking to Alternative for a product infusion and online growth.

clock October 18, 2017Kali Hays

ned munroe champion hanesbrands

Business Features

A Champion of Collaboration

The chief global design officer at Hanesbrands shares key leadership insights.

clock October 3, 2017WWD Staff

Fashion Scoops

HanesBrands Markets New Maidenform and Playtex Items With Curvy Customers in Mind

For the 12 months ended June 2017, 30 percent of the combined dollar volume of bras, panties and shapewear stemmed from plus-size purchases, according to The NPD Group.

clock August 15, 2017Rosemary Feitelberg

The 40th anniversary edition of the Champion Absolute Sport Bra.


Hanesbrands Q2 Results in Line With Wall Street’s Expectations

The company also reaffirmed full-year guidance for 2017.

clock August 1, 2017Vicki M. Young

Cédric Charlier x Fruit of the Loom

Ready To Wear

Cédric Charlier Designs Unisex T-shirt Line for Fruit of the Loom

The Belgian designer will unveil the four styles in a presentation on June 21 during Paris Men’s Fashion Week.

clock June 13, 2017Joelle Diderich

Kendall JennerThe Costume Institute Benefit celebrating the opening of Rei Kawakubo/Comme des Garcons: Art of the In-Between, Arrivals, The Metropolitan Museum of Art, New York, USA - 01 May 2017


WWD Law Review: Intimates Battle, Models and the Fyre Festival

A battle between Hanes and a start-up, France’s Photoshopping law and class-action suits over Fyre Festival are the latest legal actions.

clock May 13, 2017Julie Zerbo

Repreve multifilament polyester yarn.

Human Resources

Unifi Nabs New CEO From Geneva Watch Group

Kevin Hall is filling a leadership role that’s been vacant for more than a year.

clock May 4, 2017Kali Hays



Hanesbrands Sales Rise, but Cost-Cutting Claims Employees, Outlets

A new cost-cutting initiative has the company cutting hundreds of employees, shuttering outlets and quitting e-commerce in the U.S.

clock May 2, 2017Kali Hays

Mack Weldon AIRKNITx Equinox

Mens Clothing Furnishings

Brands Bet on Active Underwear

What was once a niche category is now driving the men’s underwear business.

clock April 11, 2017Aria Hughes



Hanes Sees Yearly Sales Bump, Expects Modest Growth to Continue

Net sales grew 5 percent over the year due to acquisitions, and operating profit grew 6 percent.

clock February 2, 2017Kali Hays


Stocks Lower as MasterCard and PayPal Expand Partnership

Stocks are lower as MasterCard and PayPal expand their relationship and Hanesbrands celebrates 10 years as a publicly traded company.

clock September 6, 2016Debra Borchardt

Bootliner XTemp

Human Resources

Hanesbrands’ Noll Hands CEO Reins to Evans

Hanesbrands announced ceo Richard Noll was stepping down and Gerald Evans will assume the role on Oct. 1.

clock June 13, 2016Debra Borchardt

Load More Arrow


Today's Must Read

A protest by animal rights activiists CAFT (Coalition to Abolish the Fur trade) against the use of fur by the Fashion industry blockades one of the venues for London Fashion Week in the Aldwych.Anti-Fur Protest, London Fashion Week, UK - 17 Sep 2017


U.K. Government Should Consider Banning Fur, Post-Brexit  

clock 11hSamantha Conti

Social Studies