HanesBrands Maidenform


HanesBrands Beats Quarterly Expectations Thanks to PPE Production

The innerwear and activewear company sold $752 million worth of PPE, such as face masks and hospital gowns, during the quarter.

clock July 30, 2020Kellie Ell

Stephen Bratspies HanesBrands

Human Resources

Hanesbrands Taps Walmart’s Stephen Bratspies as New CEO

Bratspies will begin his tenure at the helm of the innerwear brand this August.

clock June 9, 2020Kellie Ell

sustainable intimates lingerie


Who Has the Cleanest Underwear?

Intimates and swimwear brands are getting sustainable. But what each brand is doing varies — and can be confusing. Here’s a roundup of how some innerwear brands are trying to save the planet.

clock April 22, 2020Kellie Ell



The Future of Shapewear Might Be a Stretch

Demand declines as consumers continue to hunker down at home and events are canceled.

clock April 20, 2020Kellie Ell

online shopping


The Future of Digital Fashion Brands in the Era of Coronavirus

Many were born online and don’t have to worry about massive store closures. But will they have enough cash to outlive the virus?

clock April 15, 2020Kellie Ell



HanesBrands Furloughs Thousands, Continues to Make Face Masks

The intimates company is furloughing roughly 5,800 employees, even as it continues to ramp up production of facial masks.

clock April 8, 2020Kellie Ell

face masks fashion

Government and Trade

Fashion Industry Comes Together to Fight Coronavirus Pandemic

Eager to help, companies and brands have agreed to mass produce things like face masks, medical overalls and hand sanitizers to stop the spread of COVID-19.

clock March 23, 2020Kellie Ell and Rosemary Feitelberg


Human Resources

HanesBrands CEO Gerald W. Evans Set to Retire Next Year

The innerwear and activewear company has begun its search for his successor.

clock March 11, 2020Kellie Ell


Fashion Scoops

Victoria’s Secret Is Getting Into Shapewear

The lingerie giant’s comeback plans continue.

clock January 23, 2020Kellie Ell



HanesBrands Stock Falls Despite Q3 Gains

The company alluded to the impact of store closures in its outlook.

clock October 31, 2019Kellie Ell

Levi's will create jeans for the BMX Freestyle Cycling team.


Champion, Levi’s to Outfit BMX Freestyle Team at 2020 Olympics

The team, coaches and staff will wear outfitted with specially designed jeans and T-shirts.

clock October 9, 2019Jean E. Palmieri

Wacoal Bras


EXCLUSIVE: Wacoal America Is Getting a New CEO

Mitch Kauffman is now the intimates company’s president and will become chief executive officer in March after Bob Vitale retires.

clock October 1, 2019Kellie Ell

L'eggs Pantyhose


L’eggs Celebrates 50 Years Supporting Women

The pantyhose brand continues to evolve with fashion.

clock September 3, 2019Kellie Ell

Seven For All Mankind

Human Resources

Delta Galil Has a New Mass Market President

Steve Moore joins the Tel Aviv-based company from Gildan Activewear.

clock August 6, 2019Kathryn Hopkins



HanesBrands Boosts Sales, Buoyed by Champion

The Winston-Salem, N.C.-based retailer boosted its net sales to $1.8 billion in the second quarter of 2019.

clock August 1, 2019Sindhu Sundar

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Today's Must Read

BOSS Womenswear limited-edition crystal-studded pantsuit.


Hugo Boss Marks 20th Anniversary in Women's With Milan Fashion Show

clock 10hMiles Socha

Social Studies