The two popular brands are linking up for a sporty collaboration.
The five-year licensing agreement includes the exclusive rights to relaunch the underwear and sleepwear brand Stateside.
Founder Pharrell Williams talks about the brand’s three distribution channels and direction and future plans, including a store in Miami.
The trio that created the skateboard label in 1993 have created a Zoo York x Founders collection.
The plan is to grow sales from $30 million to $300 million by adding classification product.
Global Brands vet Elliott Azrak has set up shop and is looking to help brands capitalize on the latest craze.
The brand owner is still struggling under a heavy debt load.