innerwear

American Eagle Chase Stokes

Retail

EXCLUSIVE: American Eagle Pursues Gen Z With ‘Outer Banks’ Stars and Snapchat

The retailer is launching its spring 2021 campaign today, along with a new augmented reality shopping guide on Snapchat. 

clock February 25, 2021Kellie Ell

Victoria's Secret store

Intimates

The Comeback Continues at Victoria’s Secret

Shares rose at parent company L Brands after the retailer revealed better-than-expected holiday sales.

clock February 24, 2021Kellie Ell

Savage x Fenty Tamera McLaughlin

Intimates

Rihanna Hires First Little Person As Savage x Fenty Lingerie Model

Tamera McLaughlin is the latest face to represent the innerwear brand.

clock February 24, 2021Kellie Ell

ThirdLove loungewear

Intimates

ThirdLove Launches Loungewear

The expansion is the lingerie e-tailer’s first foray into other product categories.

clock February 18, 2021Kellie Ell

Playful Promises

Financial

Playful Promises Inks Deal to Sell Minority Stake to Bestport Private Equity

The British lingerie start-up is known for its mix of sexy and inclusive offerings.

clock February 18, 2021Kellie Ell

Agent Provocateur

Intimates

EXCLUSIVE: Agent Provocateur Makes Basic Sexy

The British-based lingerie brand, known for its sexy underpinnings, is launching a collection of everyday innerwear.

clock February 18, 2021Kellie Ell

victoria's secret swimwear

Intimates

Victoria’s Secret Jumps Back Into Swimwear at Select Stores

The swim “magalogue” will also return March 1, as the company continues to evaluate its recovery options.

clock February 16, 2021Kellie Ell

Savage x Fenty lingerie

Intimates

Among Pandemic Lovers, This Year’s Winners May Be Inclusive Lingerie Brands

That includes both sexy and comfortable fashion trends.

clock February 12, 2021Kellie Ell

Jay Schottenstein AEO

Retail

CEO Talks: Jay Schottenstein Reflects on a Lifetime in the Retail Industry

The executive chairman of the board and chief executive officer of American Eagle Outfitters discusses fashion amid the era of COVID-19, the future of retail and what he’s learned in 50-plus years as a merchant.

clock February 11, 2021Kellie Ell

HanesBrands store

Financial

HanesBrands’ Stock Rises Thanks to Earnings Beat

The company showed strength in its U.S. innerwear and Champion businesses.

clock February 9, 2021Kellie Ell

Loveshackfancy

Intimates

LoveShackFancy Tries On Underwear With Stripe & Stare

The two brands are launching a limited-edition intimates and loungewear collection.

clock February 8, 2021Kellie Ell

A look from Occidente.

Markets

French Lingerie Sector Migrates Online

The Salon International de la Lingerie and sister event Interfilière are holding online showcases this year, while corsetry players are innovating to embrace digital business models.

clock February 5, 2021Alex Wynne

Cosabella Free People bras

Intimates

Cosabella and Free People Team Up for Curvy Design Collaboration

The collection offers bralettes for cup sizes DD and up.

clock February 5, 2021Kellie Ell

Victoria's Secret store

Intimates

Victoria’s Secret Rearranges C-suite; L Brands Updates Guidance

Martin Waters takes the helm as CEO of the lingerie brand with Stuart Burgdoerfer retiring as interim CEO and CFO.

clock February 4, 2021Kellie Ell

Knix shapewear

Intimates

Canadian Innerwear Brand Knix Stretches Assortment With Shapewear

Knix founder and chief executive officer Joanna Griffiths said the demand for shapewear hasn’t shrunk, despite the lack of in-person events.

clock January 28, 2021Kellie Ell

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Essentialist

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Nicole and Sofia Richie

Fashion

Nicole Richie and Sofia Richie Discuss First Fashion Collaboration

clock May 9, 2021Ryma Chikhoune

Social Studies

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