A group of former contestants turned social media influencers.

Beauty Features

From Reality TV Stars to Influencers: How ‘The Bachelor’ Contestants Sell Products

Across 17 years and four spin-offs, “The Bachelor” has created more than stories of love and fame — it’s spawned a new class of high-performing influencers.

clock January 22, 2019Layla Ilchi

Aritzia is taking its first international steps.


Aritzia’s Appeal to Celebrities Is Helping the Brand Grow

The company reported its 17th consecutive quarter of in-store sales growth.

clock January 10, 2019Kellie Ell

Screenshots of a private conversation between Gosha Rubchinskiy and a fan were leaked to the Diet Prada Instagram account


What to Watch: The Power of the Screenshot

In 2018, the fashion world was shaken by screen captures of inappropriate conversations blowing up on social media. Will it learn its lesson?

clock January 4, 2019Fleur Burlet

Instagram either ran a "test" or experienced a "bug" when a new swipe format took over the app.


Instagram Swipe ‘Test’: Sneak Peak or One Off?

Either way, it’s a glimpse into how the Facebook affiliate is looking to change.

clock December 27, 2018Kali Hays

Whitney Eve Port was named chief brand director of Bundle and is starring in the upcoming reboot of "The Hills."

Fashion Scoops

Whitney Eve Port Delivers a New Bundle

The star of reboot “The Hills: New Beginnings,” has some new creations of her own.

clock December 19, 2018Sharon Edelson

Clockwise from up left: Natalie Kay, Valeria Hinojosa, Stephanie Van Den Sigtenhorst, Lauren Singer and Amber Boyers.

Fashion Features

Influence Peddler: The Sustainability Bunch

Five Instagram ladies looking good while doing good.

clock December 18, 2018Sandra Salibian

A look at the Ouai x Summer Fridays collaboration.

Beauty Features

Ouai x Summer Fridays: Instagram’s New Favorite Collaboration

The collab joins popular products from both brands in a set that launches Christmas Day.

clock December 17, 2018Alexa Tietjen

Fenty Beauty by Rihanna

Beauty Features

WWD Beauty Inc Awards: Fenty Beauty Wins Digital Innovator of the Year

Fenty Beauty’s philosophy of championing diversity has resonated across its social media platforms.

clock December 13, 2018Alexa Tietjen

Chiara FerragniAlberta Ferretti show, Milan Men's Fashion Week, Milan, Italy - 15 Jun 2018WEARING ALITALIA

Fashion Scoops

Italy’s Antitrust Targets Alberta Ferretti, Alitalia and Influencers

Chiara Ferragni is one of the influencers investigated for surreptitious advertising of designs by Ferretti with the Alitalia logo.

clock December 11, 2018Luisa Zargani

Backstage at Off-White Men's Fall 2018


Off-White Is Suing Children’s Apparel Company Brooklyn Lighthouse for Trademark Infringement

And it wants $2 million per item.

clock December 10, 2018Kellie Ell

The "Always Love Sweatshirt" is available on for $15.


Riot Society Suing Fashion Nova for Copyright Infringement

The indie clothing company says Fashion Nova copied one of its best designs, the “Panda Rose.”

clock December 4, 2018Kellie Ell

Vero's iPad version and iPhone app


Digital Download: Vero Is Bringing Harry Potter to Life and Keeping Social Media Data Free

The social media platform is launching a dedicated iPad version inspired by “Harry Potter” newspaper The Daily Prophet.

clock December 4, 2018Fiona Ma

Jessie Zeng of Choosy 40 of tomorrow


40 of Tomorrow: Jessie Zeng of Choosy

How the founder of year-old Choosy is building a business with a design process that starts at the intersection of AI and social media.

clock November 29, 2018Evan Clark

Paris, France - AUG 6, 2016. L'Oreal Paris Store in Paris,  The L'Oreal Group is a French cosmetics and beauty company, the world's largest cosmetics company.; Shutterstock ID 492675739; Usage: Web; Issue Date: January 10, 2017


L’Oréal Squares Off With Former Executive in Court

Former L’Oréal marketing exec Amanda Johnson accused L’Oréal of racism and retaliation. But now the French cosmetics company is saying Johnson was actually the racist.

clock November 26, 2018Kellie Ell

Smartphone screen with Facebook and Phone app icons in detailVARIOUS

Marketing and Promotion

Digital Download: Doubling Down on Luxury at Facebook and Instagram

Since Morin Oluwole launched the social media giant’s luxury unit in Paris in 2015, brands have lined up to test new functionalities.

clock November 20, 2018Joelle Diderich

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Today's Must Read


WWD Report Card: From Scumbros to Suburban Normcore

clock 2hLeigh Nordstrom and Alex Badia

Social Studies