Viewed as the year that will mark a rebound of the fair sector, Italian trade shows are collaborating, adjusting dates and formats in 2021.
The Italian Trade Agency will give Italian fairs free access to a b-to-b digital platform.
Up to 70 percent of apparel shipments could be postponed in the next 30 days amid a shortage of cotton and synthetic yarn and thread to make apparel for U.S. sale.
The fairs will now take place this summer.
The French capital is benefiting from a growing reputation as the global epicenter of men’s fashion.