Maria Grazia Chiuri has designed a capsule collection for the Isetan unit, while Dior velvet accessories will make their debut at Harrods.
Interactive experiences and a welcoming atmosphere aim to attract more younger customers and translate more visitors to sales.
Maria Grazia Chiuri has created a new tartan pattern exclusively for the Japanese department store.
A slowdown in sales to customers from abroad, as well as a competitive sale season, posed challenges for department stores especially.
The store sells customizable T-shirts, as well as exclusive items from the range featuring the iconic Dior bee redrawn by artist Kaws.
The company’s bottom line was boosted by a very low comparative base.
Tax-free sales to visitors from overseas remained strong, but severe weather resulted in temporary store closures in certain areas.
The artist created a series of items in collaboration with brands for a pop-up at The Japan Store Isetan Mitsukoshi.